Blog Post
July 9, 2025
Cashmere Fund Lands on SoFi: A New Era of Access for Everyday Investors

We’re thrilled to share that The Cashmere Fund (Ticker: CSHMX) is now available on the Alternative Investments platform of SoFi Invest, home to 2+ million investors looking to take control of their financial futures.

This is a major moment for our community, and for the world of early-stage investing.

For the first time, SoFi Invest members can tap into our flagship venture fund directly from their app. That means exposure to 35+ startups across sectors like consumer goods, tech, fintech, health, and software, all through a platform they already know and trust.

From DTC to Omnichannel: What This Means

When we launched in 2022, we became one of the first direct-to-consumer venture capital funds. The goal was simple: make startup investing more inclusive. We believed (and still do) that great ideas shouldn't be gatekept, and that ambitious investors should have a seat at the table, whether they're accredited or not.

Today’s launch on SoFi takes that vision even further. It’s our first time partnering with a national brokerage platform, and it signals something bigger: The Cashmere Fund is going omnichannel, just like the startups we back. We’re scaling access, distribution, and momentum in a way that mirrors the companies in our portfolio.

Why SoFi?

We’ve long admired SoFi for building smart, modern financial tools that meet people where they are. It’s a brand built for ambitious individuals, and it’s always operated with an eye toward innovation. That alignment made this partnership feel like a no-brainer.

In the words of Cashmere’s CEO, Elia Infascelli: “SoFi has long represented the gold standard of innovation in financial services. Its members are as ambitious as the company itself—both in their personal lives and in their investment portfolios. We’re excited for this next chapter and the community it will bring to The Cashmere Fund.”

What’s Inside the Fund?

Since day one, we’ve backed bold founders building in some of the most dynamic corners of the market. That means everything from consumer tech and financial technology to health innovation and software. We call it our Compound Influence model.

It’s why we’ve included investors with standout voices across industries, including Josh Allen, Jenna Lyons, and Damar Hamlin, just to name a few. These are leaders who understand that value isn’t just built in spreadsheets; it’s built through connection, community, and momentum.

And now, thanks to SoFi, even more people can be part of that.

How to Invest

Find us in the SoFi app → by searching for “Cashmere” or CHSMX. Or, head to https://sofi.app.link/private-markets to learn more.

Let’s build the future together.

Paid partnership with Jenna Lyons, Damar Hamlin, and Josh Allen. Investors should carefully consider the investment objectives, risks, charges, and expenses of The Cashmere Fund (the “Fund”) before investing. The prospectus contains this and other information about the Fund and can be obtained by visiting the Fund's website at https://www.thecashmerefund.com. Please read the prospectus carefully before investing.

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